The WordPress software is free, you can download a copy of WordPress for free, and it is yours to use or amend as you wish. The software is published under the GNU General Public License (or GPL). This means it is free not only to download but also to edit, customise, and use. It is a software model that is known as open-source. Features include you using WordPress in whatever way you like with no restrictions. You can also customise, add, or remove anything in WordPress with no limits. Most importantly, you can take WordPress, alter it, repackage it, and sell it to other people at a profit, as long as you apply for the GPL license. In other words, clients can pay for the code, but they need to have access to it so they can modify it themselves.
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